CSMs are shouldering the burden of customers one by one.
And they are burning out.
A better experience for customers and CSMs is to provide a range of scaled success and enablement programs.
Here are seven programs you can launch to add value for customers while reducing burden on individual team members:
1. Group trainings
2. Expert webinars
3. Online community
4. Weekly office hours
5. Monthly newsletters
6. Targeted small groups
7. Product advisory boards
…all features of a best-in-class customer community.
What other programs are part of your customer engagement strategy?